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It is better to develop a new economic model that fits today's reality,
than to try to solve today's tasks with outdated theories.
This is what "Project NEMO", "INSEDE" and the "Business Engineering Systems" are for.
Peter Bretscher


Swiss Re - Rüschlikon Event - Peer Discussion about Intangible Values

November 6th, 2002 - one day event at Swiss Re Centre for Global Dialogue

Description
This peer discussion addressed the latest thinking on the importance of intangible values as well as resulting risks and opportunities.
Participants were able to share experiences gained and hear best practices in the managing, auditing and reporting of intangible assets.
Additionally, actions to introduce a new generation of value measurement and value management were considered.
Participants from Swiss Re as well as other experts from the business community engaged in discussions during this one day event.

Download Invitation

Programme of the event.

Download final Report

Conference highlights and key statements from the event.


Theme: "Expanding Value Paradigm"

Peter Bretscher, Founder, Ingenieurbüro für Wirtschaftsentwicklung, Business Engineering Systems

Short presentation showing the new generic Vector Based Hybrid Value Metric System.
It's a compound metric that basically gives new dimensions, insights and arguments for planning, optimizing and controlling complex Multi-Value-Businesses.
Download: Powerpoint (Size = 425 KB)
Download: Acrobat PDF (Size = 132 KB)
Preview:

Theme: "New Models, Measurements and Maps"

Felix Barber, Partner, Boston Consulting Group

Short presentation about measuring and managing intangible values in today's economy. -> Workonomics (Linking Human Resources and Shareholder Value) -> integrate the implicit/intangible power of work into a balanced framework of assets.
Download: Powerpoint (Size = 65 KB)

Preview:

More Themes and Speakers

"Reporting and Communications Developments": Download (Size = 290 KB) Jürgen Daum, Senior Business Consultant and Author, SAP AG
"From Cost to Value": Download (Size = 876 KB); Fritz Gutbrodt, Head of Swiss Re Centre for Global Dialogue
"Investor and Stakeholder Requirements": Download (Size = 747 KB); Nils Hagander, Partner and founder, A-connect
"Risk and Corporate Governance": Download (Size = 154 KB); Stewart Hamilton, Professor of Accounting and Finance, IMD, Lausanne
"Valuing Future Business": Download (Size = 137 KB); Philipp D. Hoch, Head Group Controlling, Swiss Re
"Risk and Vulnerability Management": Download (Size = 169 KB); Thomas Trauth, Senior Strategist, Swiss Fixed Income Research

"A new information Revolution is under way. [...]  
It is not a revolution in technology, machinery, techniques, software or speed.  
It is a revolution in CONCEPTS.
"  
Peter F. Drucker  
Management Challenges for the 21st Century, p.97  

Purpose of 'Project NEMO' (New/Next Economic Model) is to enhance classic economics by
(i) including intangible assets as the common (re)source of welfare and wealth and
(ii) disclosing a vector based hybrid value principle enabling monetary AND nonmonetary dimensions as a compound/hybrid measure.