Institute for Sustainable
Economic Development
The New Economics bengin 

This is part of "Project NEMO" (New/Next Economic Model).
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This site shows additional links and information about the event at 'IC Practitioner Series' and beyond.
It will be updated from time to time.

-> ICKC 2012.06.12 - Link to download the Powerpoint (revised final version):

-> Be aware of Technology Transfer
How to succeed with Technology Transfer
Automotive Industries Forum 1996, Peking, Wolfgang Herburger: Link

Added 2012.06.13 -> (2002 SwissRe, Peer Discussion Intangible Values)
"Expanding Value Paradigm"
Short presentation showing the new Vector Based Value Metric System. A compound metric that basically gives new dimensions and arguments for planning, optimizing and controlling complex Multi-Value-Businesses.
Paper, 8 pages, pdf: Link
Powerpoint, 8 pages, ppt: Link

-> Presentation Edinburgh (PMA 2004 Conference, Performance Measurement and Management - Public and Private)
Linking the Subjective and Objective Dimension into One System of "Vector Based" Performance Measurement
Customers or other stakeholders require from business or non-profit organizations today to act according to their subjective, qualitative values. Therefore organizations have to take increasingly qualitative, subjective ratings and values into account in managerial decision making. Thus, they need performance measurement systems that are able to handle subjective, qualitative measures and to combine them with objective, financial information. The vector-based concept of performance measurement & visualization that is introduced in this paper and that the authors discuss is offering a practical solution for this.
Summary sheet, Authors and abstract, one page, pdf: Link
Short paper, 8 pages, pdf: Link
Long paper, 21 pages, pdf: Link
Powerpoint, 39 pages, ppt: Link

-> Presentation Dresden (EIASM 2009, 5th Workshop on Visualizing, Measuring and Managing Intangibles and Intellectual Capital)
Advanced tools for Visualizing, Measuring and Managing Intangibles
In the last years it showed up that the instruments of the economists do not have the desired precision. The author would like to point out possibilities, how with new aspects and instruments white fields of the economic map can be mapped and new business options become possible.
Paper, 10 pages, pdf: Link
Powerpoint, 54 pages, ppt: Link

Added 2012.06.13 -> New Standards of Success for the Growth and Development of Economies and Enterprises
(The intrinsic growth determines the future of enterprises and economies)
Peter Hochreutener, Peter Bretscher
For whole economies, regions and enterprises it is a question of marking the field of growth chances with its limits and potentials. The own strengths, chances, and potentials, but also the weaknesses, risks and traps have to be estimated to the extent, that allows the derivation of economic, enterprise and sociopolitical strategies as well as the necessary general conditions.
The classic "extrinsic" growth of wealth of the GDP's has to be redefined and extended by the "intrinsic" possibilities of growth in the direction of sustainability and welfare. On the path of growth of the GDP's towards higher valued Gross Value Products GVP's, existing traps and obstacles have to be not only overcome, but overcompensated, if the balance shall be positive. To these factors of encumbrance or stress belong, among others, the supply trap caused by bottlenecks of raw material, the environmental damage and the disposal of waste trap, the productivity and equimarginal trap due to jobs which become obsolete, jobs of which we have, according to an ILO study, a global gap of 440 million, the trap of lacking purchasing power, due to a suboptimal dispersion of goods or the badly disregard of the equimarginal principle, the demographic development trap, together with the social impoverishment trap, the meanwhile global infrastructural trap due to overaged or missing prerequisites for an efficient economic development, the indebtedness trap, including the non covered pension engagements, the stability trap of no longer functioning leadership systems, the innovation trap due to the technical progress, the image and confidence trap, and the welfare bleakness trap, which is nothing else than an creeping cutback of welfare to the debit of the present and of future generations.
It is unthinkable to correctly offset the growth of welfare with the charges of these complex stress factors. But every country or region and every enterprise can make an extended estimation of its economic results in order to show its Gross Value Product GVP or a holistic enterprise value respectively, from which follow the true value of its potentials as well as of the direction of its development.
Paper, 20 pages, pdf: Link

-> Download-Page with 10 different Excel templates for your vector-visualization:

-> Try Vector-Visualization in browser (Profit and revenue of First ten of Fortune 500; all - computers - banks - energy):

-> Animated visualizations YouTube (Links to pdf in text field below video):

Last revision: 2012.06.13

Legal notes:
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Private use is permitted without license - derivative works and commercial use requires registered license (enduser, consultant, education, software...) and may not be used to block the further development of the "Business Engineering Systems" and the mission of INSEDE (Institute for Sustainable Economic Development).

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Questions / feedback / what's in the pipeline?

Send questions (problems with downloads, additional links, special excel manual, license rules....?) to

Peter Bretscher, Ingenieurbüro für Wirtschaftsentwicklung, Alpsteinstrasse 4, 9034 Eggersriet, Switzerland
Mobile: ++41 79 650 49 04
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© 2012, Peter Bretscher, - -
Ingenieurbüro für Wirtschaftsentwicklung, Alpsteinstrasse 4, CH-9034 Eggersriet, Switzerland